Search engine optimization

Why SEO?

SEO? To be visible on Google, there are mainly two different approaches, either paid marketing which means that you pay a certain amount every time someone clicks on your ad or through search engine optimization. Which means that you use different methods and techniques to be seen as high up as possible on different search engines.

What is SEO?

Many people have heard of SEO and have been told that it is important if you want to increase the visibility of a website. But what does search engine optimization consist of and what do we actually do when we optimize your website?

  1. Get to know you and your business.

As a first step we get to know each other, maybe this can be the most important step in our journey together then we learn more about you, who you are and your goals and visions. You are the core of the business and without getting to know you, it is impossible for us to know where you want to be with the business.

  1. Keyword Analysis.

The analysis we carry out is the basis for our further work, in other words it can be seen as a preliminary investigation. In this step, we analyze the search potential from a search engine perspective. In a slightly simpler language, this means that we, among other things, carry out an analysis of the market as it looks today. Some of the questions we are looking for answers to are the following. What terms are you looking for? How much is applied for in each term? How will your target group find you best? What does the competition look like? How do customers want to find you?

  1. On-page SEO.

Based on the above, we can in step three investigate how your website is built. We take into account what we get in our keyword analysis as the results from it should be reflected on your website. Google has a large number of parameters they take into account, including content, code, and structure. Is your website liked by the search engines or what else can we do to increase search engine friendliness? The measures we believe should be taken we can do for you, so you have time for other things.

  1. Reporting.

In consultation with you, we decide how often you want status reports. We give you information about what has changed, position on search engines, link reports and more. It is important both for us and for you so that we are constantly going in the right direction. By having an iron grip, we can constantly make small adjustments, which gives us the conditions to succeed with your SEO.

Is SEO magic?

Active work with SEO does not take place overnight. SEO requires patience and it takes time before you see results. It also depends on what type of website you want to rank for, a business with a lot of competition is harder to rank for while a business with little competition ranks faster.



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